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Maori tourism operators are responding to interest from overseas for deeper engagement with Maori.
Maori Tourism Association chief executive Pania Tyson-Nathan says many niche tourism operators are reporting solid bookings for the summer.
She says in the past the sector has been supply driven, with operators setting up attractions or tours and expecting visitors to accept them.
But many are now responding more to what tourists say they want when they get her.
"Gone are the days when you pay $50 tro watch someone swing a poi. There will always be a market for that but things are changing to meet the demand. People want to actually sit down and engage with Maori and learn about us and our history," Ms Tyson-Nathan says.
Tourists from different parts of the world have different interests and expectations, but for many engagement with Maori is on the list of what they want to do in Aotearoa.
FOR THE FULL INTERVIEW WITH PANIA TYSON-NATHAN CLICK ON THE LINK
https://secure.zeald.com/uma/play_podcast?podlink=MjM4MzM=
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