#tekaupapa: Cost of Living: Forget the Statistics for a Moment — How Are Whānau Actually Doing?

Politicians can debate inflation rates, GDP, tax thresholds and economic forecasts. But around the kitchen table, the economy looks very different. It’s the rent or mortgage. It’s the supermarket trolley. It’s the power bill. It’s petrol. It’s whether you can afford the doctor’s appointment, school costs or another unexpected bill arriving before payday. And increasingly,…


Politicians can debate inflation rates, GDP, tax thresholds and economic forecasts.

But around the kitchen table, the economy looks very different.

It’s the rent or mortgage.

It’s the supermarket trolley.

It’s the power bill.

It’s petrol.

It’s whether you can afford the doctor’s appointment, school costs or another unexpected bill arriving before payday.

And increasingly, that lived economy is becoming the battleground of Election 2026.

The connection with child poverty is particularly stark. After housing costs, CPAG’s analysis of the latest statistics shows around 210,600 children are below the primary income-poverty line, while more than 350,000 are living in financially insecure households under a broader measure.

Housing sits at the centre of that equation.

When rent consumes an enormous share of household income, every other part of the budget gets squeezed. Food becomes flexible. Heating gets turned down. Medical appointments get postponed. Cars don’t get repaired.

And Māori households can experience several of these pressures simultaneously.

That’s why the election argument over taxation is becoming important too.

The question isn’t simply whether Labour, National, the Greens, ACT, New Zealand First or Te Pāti Māori promises a tax cut or a new tax.

The meaningful question for whānau is:

How much money will I actually have left at the end of the week?

A policy that puts $30 into someone’s pocket but leaves them paying another $50 in housing, electricity, transport or healthcare hasn’t necessarily improved their standard of living.

That should be the test we apply throughout this campaign.

Not simply whether the economy is improving on paper — but whether whānau can feel that improvement at home.

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