76% of boating related drowning victims were not wearing life jackets

New Zealand’s deep connection to water is reflected in its outdoor lifestyle, encompassing beaches, rivers, lakes, and pools. However, this affinity also brings challenges, as drowning remains a significant public health concern. In 2024, the country recorded 72 drowning fatalities, the lowest number since 2018, marking a 20% decrease from the previous year and a 13% reduction below the 10-year average of 82.7.

Key Statistics and Trends

• Adult Fatalities: A notable 88% of drowning victims were adults, underscoring the need for targeted interventions for individuals over 25.

• High-Risk Locations: Approximately 18% of fatalities occurred in identified blackspot areas, with Auckland accounting for 39% of these incidents.

• Youth Safety: The 15-24 age group saw a significant decline in drowning deaths, dropping to four in 2024 compared to a 10-year average of 13, indicating effective youth-focused safety initiatives.

Water Safety New Zealand (WSNZ) continues to invest in community-driven programs aimed at reducing drowning incidents. In the 2025/26 period, WSNZ allocated $2.3 million to 31 initiatives, focusing on education, awareness, and skill development across various demographics. Aiming for a 25% reduction in per-capita preventable drowning deaths by 2025, New Zealand’s national strategy targets a decrease from 1.59 to 1.19 per 100,000 population. While the 2024 statistics are promising, ongoing efforts are essential to maintain and build upon these gains.