September 22, 2020
Maori ventures hunt tourists online
Rotorua Maori tourism businesses hope new digital hubs will draw domestic visitors to the sulphur city.
Mana Newton from Tauhara North No.2 Trust Group,which owns Tamaki Māori Village, says even before COVID-19 stopped international tourism, domestic travel and tourism made up just over two thirds of the sector’s income.
He says the Explore Rotorua and Rotorua Education Resources hubs will give manuhiri a place to to explore and book deals.
NZ Māori Tourism chief executive Pania Tyson-Nathan says New Zealanders would normally spend $6.5 billion a year travelling abroad, and getting them to spend some of that on domestic travel rather than on home renovations or upgrading cars will go a long way to ensuring the tourism sector survives and is match fit when international borders reopen.
NZ Māori Tourism is also looking at collaboration hubs for Hokianga, Abel Tasman, Hawkes Bay and Tairāwhiti.
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