Hapai team-up to boost tobacco control advocacy

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The chief executive of Hapai te Hauora says a team up with two University of Otago research groups will give the Maori public health the science it needs inform advocate for tobacco control.

Lance Norman says there are real challenges to achieving the target of a smokefree Aotearoa by 2025, not least getting down the Maori smoking rate from over 38 percent.

He says the ASPIRE2025 and BODE3 groups will help it review the national and international literature around tobacco control as well as conduct local research.

"There’s a lot of initiatives at the moment, tax increases, standardised packaging, smoke free environments, and we’re investigating some other initiatives, but we need these big universities to support us through the mechanics they have behind the scenes to say what other initiatives have worked and what are we doing today that doesn’t work and we should stop doing and focus on other priorities," Mr Norman says.

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