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The campaign was launched by party leader Andrew Little at the Kawakawa RSA yesterday afternoon, after which the clutch of MPs on hand went door-knocking through Paihia.
The lawyer and Far North district councillor was just over 9000 votes behind National's Mike Sabin in September's general election, but with Mr Sabin out of the picture and National still to pick a replacement candidate, she feels in with a chance to change the balance of power in parliament.
"I believe in Northland there are a lot of swing voters so I do not accept this is a safe National seat. I believe it's anyone's for the taking if you truly commit yourself and work hard and that is what myself and my team is doing," Ms Prime says.
Labour won the party vote in the 2002 and 2005 elections, but voters gave their candidate vote to the long-serving National MP John Carter.
FOR THE FULL INTERVIEW WITH WILLOW JEAN PRIME CLICK ON THE LINK
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